AI TRAVEL SEARCH

Travellers ask AI where to stay.
Most properties aren't the answer.

Before they open Airbnb or Booking.com, a growing share of travellers ask ChatGPT, Perplexity, Google Gemini, or Claude where to stay. The properties that appear in those answers are capturing bookings that never appear in anyone's analytics. They look like direct traffic. They're not.

ChatGPT Perplexity Gemini Claude Google AI Overview Bing Copilot

CHOOSE YOUR PATH

WHY NOW

AI travel recommendations are not a future trend. Perplexity served over 600 million queries in Q1 2025, and travel is one of its fastest-growing categories. ChatGPT has more than 200 million weekly users, a meaningful share of them asking about travel. The properties getting recommended today are building a visibility lead that compounds as AI search grows. The ones that wait are falling further behind each month.